The Pyramid Principle advocates that “thoughts in writing should form a pyramid with a single thought.” The Pyramid principle is a structure where the story is told using logic and is supported by data. Frustration has set in as attempts to become ‘insiders’ have proved futile. The Pyramid Principle explains in detail how written documents and presentations can be logically structured, and the methods described in the book are used by almost every major management consultancy on the planet. If the first idea is a step in a process, the rest of the ideas in the grouping must also be steps in the same process. Energoinvest is considering the possibility of exporting alumina from its Mostar plant to Ziar in Czechoslovakia. I suggest, therefore, that we conduct a firm development project to determine how can make diversification studies an area of our practice that is proven to bring significant benefit to clients. Direct (solution - situation - complication: Our first priority for a firm development project should be one directed toward improving our ability to help clients diversify. The Minto Pyramid Principle®is the powerful and compelling process for producing everyday business documents – to-the-point memos, clear reports, successful proposals, or dynamic presentations. Something went wrong (--> what do we do? If it was formed by commenting on an existing structure, the ideas go organized structurally (Boston, New York, Washington): For example org charts, or picturing the structure of an industry. The deductive points derive from each other, the inductive points do not. Pyramid Principle: Just like the name implies, the idea is that the presentation logic looks like a pyramid. In addition to new kinds of stone tools, we find symbolic objects: the first adornments of the body, in the form of beads and pendants, and the first known attempts at painting and sculpture. Read summary of The Pyramid Principle by Barbara Minto. Do you know that within 15 minutes I must have seen 15 people with either a beard or a moustache.”, (now I have given you a piece of information and without realizing it you will automatically make some assumptions about the reason for my giving you that information. When the mind sees the number of items with which it is being presented begin to rise above four or five, it starts to group them into logical categories so that they can be retained. If it was formed by reasoning deductively, the ideas go in argument order (major premise, minor premise, conclusion): In deductive groupings, logical order is the order imposed by the structure of the argument. Double check the origin of the grouping to make sure it’s MECE (i.e. But inductive reasoning is always easier to absorb at higher levels. Since this book came out, McKinsey has made it standard training material. If the first idea is a problem in the company, the others in the grouping must be related problems. Specifically, they must obey three rules: (1) ideas at any level in the pyramid must always be summaries of the ideas grouped below them, (2) ideas in each grouping must always be the same kind of idea, (3) ideas in each grouping must always be logically ordered." (the magical number 7, +/- 2 - George A. Miller). It can’t take very much to remind someone of what they already know. However, as yet no one in the London Office can claim the magnum of champagne available to the first consultant who can demonstrate an acquisition or merger by a client that would not have happened without our efforts. Tell your reader things with which you know they will agree, prior to your telling them things with which they may disagree. Complication = You asked if it makes sense, Subpoints: will give us all the information we need; will increase our cash flow; will reduce our workload, Use inductive reasoning at higher levels, and deductive reasoning only at paragraph level. Make sure your opening sentence indicates that you are turning to a new topic. Inspire your readers to ask the question you wish to address. SCQ FrameworkSM. Your introduction tells the reader what they already know or could reasonably be expected to know about the subject you are discussing, and thus reminds them of the question they have to which they can expect the document to give them an answer. In the last year she has taught the Minto Pyramid Principle in Singapore, Dubai, Oslo, and Munich, as well as Boston, Chicago, and San Francisco. Why is the Pyramid Principle important in consulting? The summary gives only an idea of the thinking underlying the Minto pyramid principle; in fact, he does not teach how to apply it in his work. 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